Who We Are
We are driven by financial inclusion and corporate social responsibility, in alignment with the UAE’s vision to improve employee welfare, especially for low income migrants.
NOW uses cutting edge mobile banking technology to improve the lives of low income migrant workers in the UAE.
We help workers access banking and remittance services otherwise out of reach, for the first time providing them with direct access to a current account, debit card and remittance directly from our proprietary NOW Money smartphone app and service centre.
Whether you are a corporate that wants to discuss working together, a customer that wants to take advantage of our services, a member of the press, an investor or anyone else that is interested in NOW Money, we would like to hear from you. Please email info@nowmoney.me or click here
Meet The Team

Ian Dillon
Co-FounderIan Dillon was educated at Cambridge and Exeter Universities. Whilst at Cambridge, he started a successful e-commerce business which has recently been sold. Ian’s former banking career was spent at HSBC, working in retail and corporate banking and FX, before taking a management role within investment banking capital markets.

Katharine Budd
Co-FounderKatharine is experienced across international retail banking, consulting on the consumer product and credit card propositions for major banks across the UK and Middle East. She has a proven track record in product launch and expansion and played a vital role in launching Cardlytics UK, now valued at just under $1bn.

Fiachra Woodman
Chief Technology OfficerFiachra brings 30 years of experience in technical roles across the banking sector in the UK & Europe, most recently as Head of Technology and IT for AIMIA, the leading global financial services analytics company in the US & Europe. He was responsible for the launch of Nectar – a program with 37m users.

Niraj Shah
Lead DeveloperNiraj has over eight years of commercial PHP experience in developing websites and applications, and a portfolio of 100+ applications. He has worked with CTO, Fiachra Woodman, as part of AIMIA's Global Innovation Lab to prototype and build new disruptive and innovative applications.

Elena Barwick
FinancePrior to NOW Elena worked as an Audit Manager in KPMG, Russia for more than six years leading IFRS audits of companies working in different industries. Later on she held different finance positions in both UK and UAE companies engaged in ecommerce.

Bryony Travers
Head of MarketingBryony has six years’ marketing experience across various industries including financial products, publishing and PR. She has worked with both online and offline channels creating collateral and driving digital campaigns for lead generation, nurture and customer engagement.

Anastazja Kociolkowska
Head of ProductBefore NOW, Anastazja was the Programme Lead for an all-new vehicle line within Advanced Product Creation at Jaguar Land Rover. Anastazja’s governance and creative expertise is supported by an APMP project management qualification in addition to her Electrical & Electronic Engineering degree from the University of Bristol.

Vaishali Dialani
Partnerships ExecutiveVaishali’s strong business acumen led her to gain a Bachelor’s in Business Administration. Despite still being early in her career, she has already amounted a wide range of experience across the advertising and distribution industries.

Sabah Hamad al-Sabah al-Binali
Advisory Board Member
Stuart Crocker
Advisor
